by Ricki Muñoz | Feb 25, 2025 | auto, design, user experience, Vehicle OS, video
Automotive UX is at a turning point—either continue chasing screen-heavy minimalism or embrace a smarter balance of digital and physical controls. At CES 2025, Scout Motors introduced Community UX, a bold challenge to the screen-dominated UX trend, blending digital...
by Ricki Muñoz | Jan 13, 2025 | design
This week at CES, Honda previewed three new EVs they plan to launch in the coming years. Two will carry the Honda badge, while the third emerges from a curious joint venture with Sony under the new “AFEELA” brand. Let’s dive into what we learned and consider what...
by Ricki Muñoz | Nov 21, 2024 | design
Jaguar’s psychedelic rebrand launch The internet has been in a tizzy this week about Jaguar’s rebrand featuring a bizarre video and confounding logo update, but so far no car. We’ll take a look at what Jaguar released online this week, and then take...
by Ricki Muñoz | Nov 7, 2024 | auto, design, Sales
The Honda Prologue has quietly made waves in the U.S. EV market, now ranking as the fifth best-selling EV in the country. This impressive development might be surprising, especially given Honda’s cautious approach to EVs. While others like Ford and GM have invested...
by Ricki Muñoz | Oct 15, 2024 | auto, design, review
We, Robot: Musk’s Scatterbrained Robotaxi Preview Teases Autonomy but Leaves us Confused Tesla finally pulled the wraps off their much-hyped Robotaxi (or is it Cybercab?) at We, Robot, a predictably chaotic, surprisingly confusing rave-style launch party. Six...
by Ricki Muñoz | Sep 5, 2024 | auto, design
Driving the Future Forward Ford's Chaotic EV Strategy: How the Blue Oval Missed the Mark When Ford debuted the Mustang Mach-E concept in 2019, there was a palpable sense of excitement. It felt like the iconic automaker was about to make a giant leap in its efforts to...